During this time, when people are much more careful when going out, businesses must be more creative with their marketing strategies. NFC tags in the UK seem to provide promising ideas. They are giving hope to businesses of all kinds by offering them a contactless, secure, and safe way to engage their target consumers.
The wireless and contactless features of NFC technology make them ideal today. Businesses utilize it so that customers won’t have to use cash or to touch their POS system, PIN pads, or pens. They can simply use their phones to authorize the transaction.
But you don’t necessarily need to buy POS with NFC to do this. You can stick a clear NFC tag that will direct consumers to a page where they can make online payments. You may also use NFC tags that will trigger Apple Pay payment without the need for third-party applications.
NFC tags also offer more ways than this to keep your customers and even expand your customer base. Some do the following strategies to appeal to today’s customers.
You can stick NFC stickers around your restaurant so that customers can access your menu with their phone. This makes ordering easier and safer for them because they won’t have to touch the food menu.
Sticking NFC tags in your products is a great way to provide in-depth information and further promotions. You may embed your tags with links to your website, social media page, and promotional contents for the consumers to see.
NFC tags come in many colour options. But the most popular one is clear NFC tags. The best thing about it is that it compliments most designs. You won’t have to customize the looks of the stickers so that they suit the design of your products. They won’t look bulky either because they are the slimmest options in the market.